Our friends over at Blackbaud have released some interesting data on online giving for their clients in 2008. Most notably, the average gift size was up to $248.82. While December transaction volume accounted for only 21% of the year’s transactions, it represented an astounding 48% of the total dollars raised. Over 2,000 Blackbaud clients were analyzed for this study.
You can find the complete report from Blackbaud here.
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